In an interview with Insider, the 26-year-old said that “Nothing on the internet is physical, it’s a part of my online persona.” Rentel – @martirenti on Instagram – said that she was inspired by the Italian artist Salvatore Garau who recently sold an invisible sculpture for $18,300.
And she also insisted that it wasn’t just about the money – although it definitely helps – but about making a statement to other women about autonomy. “For me, selling digital love is empowering for women because we can love without compromising our freedom and individuality,” she said. “Digital love is transactional, but so is marrying a man just because he is wealthy and stable, right?”
To her credit, Rentel is donating a portion of the money to charity. She also doesn’t dismiss the idea of finding true love through the sale. “If I manage to successfully mint my Digital Love and find my second half, then why shouldn’t other feelings and emotions just follow?” she said on her website. Imagine that was your story. Imagine trying to explain how you met your partner to your kid. How I Met Your Mother really should have finished with Ted meeting the mum after she bought his love as an NFT. What a twist ending that would have been.
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