This was the moment that billionaire entrepreneur Elon Musk and his SpaceX team put a Tesla roadster into orbit around the Earth. Mark that, February 6, 2018.

We’re into a whole new realm of private corporate players expanding into space.

Government-led projects are hampered by blow out costs and political limitations, but SpaceX has just demonstrated the capacity of its heavy-class Falcon Heavy while simultaneously producing an iconic television/YouTube spot for Tesla.

There had been rumours that Musk intended to put his personal roadster into orbit around Mars, and this appears to be that attempt.

Reportedly, SpaceX had offered to put their rocket to use for NASA, but once declined they sent up a car instead. It’s actually a compelling way to reignite the public’s interest in space exploration. I had mates messaging me online, “Dude there’s a f**king Tesla in space right now.”

Something about an image of an astronaut dummy at the wheel of a glittering red sports car in orbit, David Bowie playing in the background. Yes we’re living in 2018 and these things are supposed to be happening.