National Geographic Wear is gearing up for the dip in temperature with its Autumn/Winter 2024 collection curated especially for the Australian market.
Fronted by Australian model Jessica Gomes, this season’s lineup is a testament to the brand’s focus on high-quality, durable streetwear. Featuring insulated puffer jackets, reversible vests, fleeces, and the classic hoodies and sweatshirts, the transitional range plays with streamlined and oversized statement silhouettes with a minimalist edge, perfect for city-wear or off grid adventure.
Noteworthy pieces include the Sylva and Reinmann Insulated Puffer Jackets, as well as the Hooded Insulated Vest and the Gore-Tex Urban Infinium 2L Anorak Jacket, both with removable hoods.
The collection delivers on comfort and durability through the use of innovative GORE-TEX, GORE-TEX Infinium, Aerocool and Coolmax fabric technologies. The range is completed with super-soft fleece in a range of weights, all featuring zip-up detail for versatility during the change of seasons.
Jessica Gomes and model Akim Boudjaoui were photographed by Bartolomeo Celestino amidst the lush backdrop of Sydney’s Cooper Park – a perfectly preserved rainforest tucked away within the city. Creative Director, Rebecca Khoury, elaborates on the theme, saying, “this campaign is an ode to the world’s oldest ecosystems. They nurture us, and it’s our responsibility to protect them.”
The campaign imagery, shot in a location that blends natural beauty with urban hustle, reflects National Geographic Wear’s dual commitment to outdoor readiness and street style. Each garment is designed with longevity in mind, encouraging the investment in timeless, quality wardrobe staples that can be worn for years to come.
Every purchase from National Geographic Wear helps support the global non-profit National Geographic Society in its work to protect and illuminate our world through exploration, research, and education. This initiative is part of a broader commitment to honour and protect natural environments. To learn more, visit NatGeo.com/info.
The AW24 collection is available to shop now at natgeostore.com.au and in National Geographic Flagship Stores in Melbourne, Sydney, and Canberra with fresh drops weekly.
