Shopping for a bra is one of the most traumatising experiences one can go through. It’s a catalyst for a month of moping and self-hatred. Fifteen minutes spent in a dismally lit Myer changing room can result in 15 hours on obsessively googling whether your underarm fat is normal or whether you deserve to be sanctioned from society. Is there anything more degrading than realising that your feeble brain can not navigate which straps go where on a bralette you thought would transform you into a French sex goddess? No.
Well, those days may very well be over. This Sunday, and this Sunday only, lingerie brand Sloggi is hosting a ‘Swap Out’ event in Bondi. The event will let you swap out your shittiest, naffest, worst bra for a new one for the low price of zero dollars. You heard that right, FREE BRAS.
The first 100 people to rock up to the pop-up will be gifted with one of their Zero Feel bralettes. Need more convincing to get your ass to Bondi on a Sunday morning, check out the product description below:
It’s got super smooth 360° stretch fabric and unique dot bonding technology (basically it’s next-level comfort, gives you complete freedom and naturally moves with you). There’s no underwire, restriction, seams, labels or hook-and-eye. And it’s completely invisible under clothes! There’s light (and removable) padding for a beautiful and natural shape which gives you the ‘unfeelable feeling’.
The only thing better than a perfectly fitting bra is a bra that you don’t know that you’re wearing.
The pop up will also be serving free Gelato Messina from 10 am to 2 pm. You really don’t have excuse to miss this. A free tiddy vessel and gelato to boot? Sounds like my idea of heaven.
The bra swap starts from 9 am at Bondi Pavilion Forecourt. For more information, click here.
