In a new deal, Stan Lee, famous creator of Spider-Man and other beloved Marvel heroes, will be returning to Marvel Studios.
Marvel has signed a 20-year deal with Stan Lee Universe to license the name and likeness of the iconic comic creator for use in future feature films and television productions, as well as Disney theme parks, “experiences”, and merchandise.
“It really ensures that Stan, through digital technology and archival footage and other forms, will live in the most important venue, the Marvel movies, and Disney theme parks,” CEO of Genius Branks, Andy Heyward, claimed. “It’s a broad deal.”
The deal allows Marvel Studios to use Stan Lee’s name, voice, likeness and signature in movies and television projects. It also allows them to use images, existing footage and audio recordings featuring him.
Heyward said he was at the helm of this deal because he wanted Lee’s legacy to be carried on, particularly after it was revealed how he was treated in his final years. “There needed to be a steward of his legacy.
“The audience revered Stan, and if it’s done with taste and class, and respectful of who he was, [uses of his likeness] will be welcomed. He is a beloved personality, and long after you or I are gone, he will remain the essence of Marvel.”
Over the last few years of Lee’s life, many of the issues revolved around his daughter J.C. and individuals Jerardo “Jerry” Olivarez, Keya Morgan and Kirk Schenk (J.C.’s attorney). In a declaration Lee wrote, the three men that Lee wrote about in the declaration were described as men with “bad intentions” who had influenced his daughter into taking advantage of him financially.
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The individuals involved influenced much of Lee’s decisions in his final years, firing and hiring new staff and even going so far as to read and create emails on his behalf.
“Stan Lee has macular degeneration and his eyes cannot see small letters,” Morgan had explained. “I have been taking him to the eye doctor and reading his e-mails for him for many years. This is his request, and he thanks me for helping him.”
Many fans are outraged that Marvel Studios continues to exploit Lee after his death, saying “not even death is enough to escape apparently”.
in case you didn’t know, the final years of Stan Lee’s life were miserable because everyone around him (including his daughter) was exploiting him for money. this included stealing his blood to sign comics.
not even death is enough to escape apparently. https://t.co/RjB9wRCAXc
— HIKIKO (@addict_brain) May 18, 2022
bro i actually despise Disney no way they’re trying to cgi stan lee https://t.co/JB1YWKPpg9
— DOC (@backendoc) May 18, 2022
I preferred the way WandaVision did a Stan Lee cameo where they just had his birthday appear on a license plate. They felt sweet and sincere. This feels…. the opposite of that. https://t.co/FmR78J5ioR
— Lunwi (@Lunwi88) May 18, 2022
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