If like me you have spent a lot of your time in isolation adding Bed Threads linen to your basket and letting it sit there, unpurchased, for weeks on end, because you live a life of financial precarity and really can not justify dropping $400 on a bunch of ochre fabric, this is for you.
As the fine folk over at Pedestrian have pointed out, Target are now flogging bed linen that borrows from the uber-chic leisurecore aesthetic that we all salivate over. You know, the kind of linen that’s flogged in Paddington boutique stores that always have the scent of ylang ylang permeating through the air.
Enter the Arlo range. A collection of divine, earthy bedding that very directly ganks aesthetic cues from our favourite upmarket bedding brands. The range comes in seven colours, blue, charcoal, mustard, khaki, natural, white, and violet. The best part is? they’re cheap as chips.
The best part is, these divine sets are cheap as chips — ranging between $60-100. You could get a set in four different colours for the same price as one decadent Bed Threads number. You’ll have the freedom to mix and match to your hearts content. That kind of interior design freedom is unheard of in this day and age.
If that wasn’t enough for you, Target are also flogging European pillowcases in matching shades. As another lockdown looms, we owe it to ourselves to curate our own caves of pleasure. I honestly think that modelling your life off the perfectly curated lives of Instagram influencers is the most noble, virtuous thing you can do. Every single day should be a movie.
