Despite any backlash that Kim Kardashian has received for botched photo editing, it looks like Skims is still powering ahead, as per the most recent announcement.
As reported by The New York Times, Skims is set to be the official provider of underwear, loungewear and pyjamas for female American athletes at the Tokyo Olympic and Paralympic Games this summer.
Kardashian took to Instagram to make the announcement. She wrote, “Ever since I was 10 years old, I’ve heard every single detail about the Olympics from my stepdad.”
“As I would watch the athletes compete, I would grow to understand the dedication and honor being a part of the Olympics embodied. I traveled w my stepdad and family to all different cities for the Olympic trials, the Olympics and track meets of @caitlynjenner’s and at every stop I would buy an Olympic t-shirt as a souvenir.”
“When I received the call inviting Skims to be a part of @TeamUSA 🇺🇸, every moment I’ve spent admiring the strength and energy of the Olympians from the sidelines came full circle.”
Kardashian continued, “I am honored to announce that @skims is designing the official team USA undergarments, pajamas and lounge wear for the athletes this year in Tokyo and the same pieces will be available in a capsule collection at SKIMS.COM 🇺🇸”
In a statement issued by Kardashian via Skims, she said, “We’re so proud to be supporting female athletes during the Olympic and Paralympic Games in Tokyo.”
Love Fashion & Beauty?
Get the latest Fashion & Beauty news, features, updates and giveaways straight to your inbox Learn more
“These women are incredible role models for younger girls, including my own daughters, showing them that anything is possible if you work hard enough. SKIMS is designed to empower women to feel their best every day and we’re excited to work with Team USA to help spread this message.”
For more on this topic, follow the Fashion & Beauty Observer.
