It’s a great day for sneakerheads. Cariuma, the B Corp streetwear brand worn by athletes and celebrities around the globe, has officially landed in Australia. In other words, this is your sign to upgrade those skate shoes you’ve had for one too many years.
Haven’t heard of Cariuma? Since its inception in 2018, the Brazilian brand’s journey has been one of authentic integration into the skate and surf scene. Sponsoring some of the world’s top athletes like Leandre Sanders, Gustavo Ribeiro, Jagger Eaton, and Mike Vallely, Cariuma has well and truly earned its stripes as a reputable skate shoe.
Beyond the sporting world, Cariuma’s sneakers are effortlessly stylish and have been spotted on huge names like Ashton Kutcher, Whitney Port, Nina Agdal, Helen Mirren, and Robert Downey Jr..
Founded by Fernando Porto and David Python, Cariuma’s ‘thing’ has always been blending style, ethics, and comfort.
“We are a sneaker brand that believes in making good-looking, crazy-comfy & consciously-made sneakers,” they explain. “What we’re doing isn’t special, it’s how it’s supposed to be done.”
Now that’s a brand we can get behind.
This mission shines through in their consciously crafted footwear, designed to be bold and made from natural premium materials that ensure durability and comfort. Each pair of Cariuma sneakers is designed to bridge the gap between high performance and everyday wear. Plus, you can feel good hitting *add to cart* knowing that for every pair sold, two trees are planted.
Cariuma’s official launch into the Australian market has been long-awaited by fans of the brand, who have up until now sought out the sneakers through their global e-commerce site. As the brand takes root in local retailers and online, it aims to build a deeper connection with local surf and skating cultures.
Whether you’re wearing them to skate or adding to your daily rotation, getting your hands on a pair of these standout sustainable sneakers is now easier than ever.
If you’re in Australia, check out the range online and shop via Cariuma’s website.
