As any Aussie knows, the Golden Gaytime ice cream sits right up there with vegemite and lamingtons as iconic Australian products. Now, Streets have released a new twist on their popular ice cream, Golden Gaytime bites.
The sweet treat is already on sale in supermarkets and will set you back $11 for 16 bite-sized Gaytimes.
The Gaytime bites are certainly not the first spin-off of the original Gaytime ice cream, over recent years the brand has released ‘Coco Pop’ flavours Gaytimes, Gaytime popcorn and Krispy Kreme x Golden Gaytime doughnuts.
Streets marketing manager Annie Lucchitti says shareable ‘bite-sized’ treats have already been a hit with consumers.
“The ice cream category has nothing that really allows Aussies to have ‘just a bite’ of ice cream without leaving a half eaten stick in the freezer – so in came Golden Gaytime to save the snacking day,” Annie told news.com.au.
“Bite-sized is a first for the ice cream category – currently you can choose between a stick or a tub – but there’s no poppable, snackable way to enjoy ‘just a bite’ of ice cream.
“Our iconic Golden Gaytime was the perfect snackable brand to kick this off and give Aussies a chance to enjoy our delicious icon in just a couple of bites.”
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