Sydneysiders, you can score yourself a free burger today. Deliveroo has unveiled Australia’s first edible burger billboard, a marketing strategy that we don’t quite understand but we love anywhere.
The billboard will stand smack-bang in the middle of Martin Place. It will be open for public consumption from 12 pm to 6 pm. The thing is ginormous, standing at 6 metres high and 4 metres wide.
There will be 2,000 burgers from Deliveroo’s most beloved burger spots, with beef, vegetarian and chicken options. Expect to get your mittens on offerings from KFC, Mary’s, Burger Project, Ribs & Burgers, BL Burgers, Belles Hot Chicken, Ume Burger, Betty’s Burgers and 8bit.
Deliveroo are celebrating selling 5 million burgers through their service. Get in quick!
